Heineken

by vgoh
January 9, 2019
activation, audio, print

Heineken Billboard

I was in Newark airport rushing down the concourse to catch a flight when something caught my eye and stopped me in my tracks. A Heineken poster, familiar because I had written the headline a couple of years ago at a desk in Singapore.

Working on Heineken was a copywriter’s dream. Whether it’s brand headlines or product launches or collateral and radio spots for their Green Room Sessions, the creative was expected to be smart.

Salud! Kampai! Cheers!

 

DRAUGHT KEG
heineken draught keg_billboard
Awards: Cannes Outdoor Finalist 2007, Adfest Finalist, Creative Circle Awards Silver

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EXTRA COLD
Heineken Extra ColdHeineken Extra ColdHeineken Extra ColdHeineken Extra ColdHeineken Extra Cold Freezer Strips

HEINEKEN MUSIC
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