My Spotify

digital

Levi’s 501 150th

Levi’s Australia was the first brand in APAC to leverage our new on-platform digital experience. Our idea took the agency’s tagline, The Greatest Story Ever Worn, and created a virtual museum of the iconic 501 through the ages together with personalised playlist of music from that era. Digital partner: Made In Katana


Lakmé (Unilever)

Spotify isn’t just how Gen Zs soundtrack the moments in their day, it’s where culture is created. Leveraging the Slow Beauty movement, we worked with Lakmé to create a digital experience for the Rouge Bloom launch, targeting young women as they indulged in self-care while listening to their favourite music.


Nike Music + Talk

A pilot project that merges the best of a running playlist with podcast. Creators and brands were able to curate music with spoken-word content in-between.


Travel with VISA

Music and travel go hand-in-hand. To help travellers plan their next getaway, VISA analysed a user’s music and based on their preferences, recommended a destination complete with a personalised playlist with music Spotify knows they will like.


Small Screen, Big Experiences

While users are plugged in to their favourite music, we believe that experiences should disrupt, not interrupt. That’s where The Stage comes in, delivering attention-grabbing and highly engaging brand experiences across different verticals, from Tech to Fast Food, Travel to CPG.